2022 Beijing Consumption Season: Commercial Belt Along Line 14 Unlocks New Ways to Explore Nighttime in Beijing
On the evening of August 19,
the debut of major activities for 2022 Beijing Consumption Season · Style of Beijing and Fashion at Night in the nighttime of
Beijing & Beijing City Co-branded Card Launching Ceremony
were held in Hopson One Beijing.
That night,
the project of "Commercial Belt Along Line 14" was officially launched.
At its debut scene,
hundreds of young stall owners incorporated elements such as delicious food, interesting handcrafts,
exquisite accessories, and film and television figures into it
to create a new market with a sense of fashion, vitality, and originality
and attract citizens to buy their favorite things.
Beijing Subway Line 14 passes through Hopson One, China Central Mall, SKP, SOLANA, INDIGO, Wangjing New World Department Store, Wangjing Walk, Hopson·Kirin Club, Wangjing CapitaLand Mall, Liubaiben and other shopping malls, with large commercial zones distributed beside many subway stations along the line. In order to promote the upgrading of consumer flow in the commercial zones of the project, Beijing MTR will restart the two-way extension in operation time for the last train of Line 14 on Fridays and Saturdays since July 22, providing a guarantee for the development of the commercial zones along the line and making it more convenient for passengers to travel at night.
The "Commercial Belt Along Line 14" will also launch a series of city co-branded cards on the "Consumption Map" from August to November, including a variety of activities such as coffee cards, commercial zone cards, and crayfish cards, creating a new one-stop consumption experience for consumers to get immense pleasure from the cuisine, drinks, funs and shopping.
(Source: Beijing News APP)