First Store + First Exhibition! Come to the New Mall in the North of the Chaoyang District
Listen up, friends!
In the north of the Chaoyang District,
a new commercial complex adjacent to Phase II of the China National Convention Center of Ya'ao Business District
named POLPAS has been officially "debuted".
POLPAS introduced many brands for its first store and first exhibition, including the new Chinese-style furniture store (PUSU) with oriental aesthetics, the PAGEONE vinyl concept store, intangible cultural heritage treasures exhibition, and commercial art life scenes created by famous artists...Come and enjoy a unique and artistic commercial experience together! It's fun, entertaining, and full of surprises.
First-store Promotion
A Mall Filled with the Exquisite Style
With an area of about 55,000 square meters, POLPAS introduced eight first stores and exhibitions in Beijing, nine regional first stores, three boutique concept stores and attracted a variety of exquisite business formats, covering catering, lifestyle, and home retail. Exquisiteness is pervasive here. Hurry up to enter these brand stores to feel the "texture" and "craftsmanship" of the commercial space.
First-exhibition Agglomeration
Integration of Art and Fun
The diversified integration of art and commerce represents the innovative exploration of commercial spaces by POLPAS. In addition to retail and catering, POLPAS has also introduced excellent works and heavyweight art IPs of many domestic and foreign artists to bring consumers a shopping experience that integrates art and fun.
Innovative Scenarios
A More Stylish Ya'ao Business District
Located on the northern extension line of Beijing's central axis, Ya'ao Business District boasts a superior location. Heading north along the central axis, you will see national stadiums such as the Bird's Nest and the Water Cube, large conference centers such as the Beijing International Convention Center and China National Convention Center, and historical cultural and artistic landmarks such as the China National Arts and Crafts Museum. Located at the core of the Olympic Center Area, POLPAS will become a new commercial complex that links the city connotation by leveraging the diversified surrounding business formats such as offices, exhibitions, and hotels. It aims to create an "exquisite social venue" in northern Beijing that integrates quality social life, leisure and entertainment, cultural shopping, and culinary experiences.
"In terms of scenario creation, in addition to the rooftop dining and wine experience block, we have also developed several creative social scenarios, such as a 400-square-meter double atrium display space and a 300-square-meter shared staircase space," said the relevant person in charge of POLPAS. In the future, POLPAS will continue to explore more possibilities for "content extension" and "scenario creation" of commercial complexes to integrate high-quality trendy art and culture into the Ya'ao Business District and inject more consumption vitality into the region.
(Source: WeChat Official Account of Chaoyang District, Beijing)